In The News

Kohnstamm and Beech-Nut Win 2017 PR Platinum Award for Word of Mouth Campaign

Continuing its focus on brand advocacy and word of mouth, Kohnstamm earned an Honorable Mention at the recent PR Platinum Awards in NYC. The Beech-Nut Brand Ambassador campaign — “Real Moms Introduce Real Food for Babies” — saw a sales increase of 22% in Ambassador markets versus non-Ambassador markets and drove more than 61,000 1:1 “momversations” in its inaugural year.